As part of our commitment to develop our business responsibly and promote sustainable mobility, we love it when our customers order low emission vehicles. So to support these goals further, we are launching a biodiversity scheme where we pledge to plant or regenerate* a tree for every electric or plugin hybrid vehicle delivered.
This is part of an initiative project called 1 Electrified Vehicle = 1 Tree, working with Reforest’Action to help restore forests and encourage the adoption of electrified vehicles.
*Reforest'Action regenerates trees with Assisted Natural Regeneration which is a natural method that helps preserve and strengthen existing forests through management that combines the trees' natural reproduction cycle with silviculture work.
We expect to plant or regenerate* thousands of trees this year, and every tree counts.
Each tree we plant or regenerate* delivers:
- 0.15 tonnes of CO2 stored each year
- 3 animal shelters created
- 4 months of oxygen per year per person
- 1 hour of work created
Where will the trees be planted or regenerated?
We will be planting trees during the tree planting season (November to March) at sites throughout the United Kingdom.
What vehicles are considered electrified vehicles?
All electrified vehicles, which means vehicles that are battery-electric and hybrid (see table below). Vehicle types include both cars and e-vans or e-LCVs.
