ARVAL UK HELPS AKZONOBEL CUT ITS CAR FLEET CO2 BY 47%

Case Study 9 Jun 2023

Decorative paints and performance coatings specialist AkzoNobel has reduced the overall CO2 output of its UK car fleet by 47%* in 18 months with the help of Arval UK. 

The company, which operates 359 cars and 266 vans, last year embarked on a fleet strategy to contribute towards a global target of halving corporate CO2 by 2030, as well as meeting growing driver demands for electrified vehicles offered through its company car scheme.

AkzoNobel’s UK Fleet Manager, Karl Allward, said: “We knew that we needed to increasingly electrify the fleet in order to meet sustainability and colleague satisfaction objectives. However, we wanted to make this a relatively natural process over time, rather than suddenly stipulating that drivers should drive certain types of cars and vans. To meet these objectives, we turned to Arval UK to help us create a template for future action.”

Expanding plug-in car choices for drivers
Ben Edwards, Consultant at Arval UK, headed an exercise designed to integrate a range of electrified vehicle models onto the AkzoNobel choice list.

He said: “There was an aspiration to offer a strong selection of electric vehicles (EVs) and plug-in hybrids to drivers, alongside existing petrol and diesel options. This was not necessarily easy. The issue was that lease costs tend to be low for petrol and diesel cars while running costs are higher, whereas EVs and plug-in vehicles are more expensive to lease although comparatively economical to operate.

“The answer to this conundrum is to adopt a whole life cost approach, which has the advantage of providing an accurate overall view of fleet running costs, including servicing, maintenance, National Insurance and business fuel. This was a method that was adopted across the whole AkzoNobel fleet in order to create new car choice lists.”

‘Test and learn’ approach to electric van adoption
Around the same time, AkzoNobel took three electric vans on a trial basis using Arval’s Flex-EV, its electric mid-term rental product, with the objective of assessing how well they met operational requirements in real world conditions, including using telematics to collect relevant data. 

Karl said: “We obviously need to electrify our light commercial vehicle fleet ahead of the 2030 government deadline, but as with cars, we want to adopt a gradual approach that will allow us to learn as much as possible over a period of time before adopting vans in quantity. Particularly, these vehicles are a good fit for our Dulux Decorator Centres, where they have localised delivery routes that are suitable for the range and payload eLCVs can offer today.”

The reaction from drivers to changes in the car choice lists has been strong. Already, the AkzoNobel car fleet has 30 EVs, 52 hybrids and 40 plug-in hybrids, as well as an order bank of 138 vehicles, of which more than 90% are electrified.

Karl said: “Colleagues have really bought into the idea of electric vehicles. Many are using plug-in hybrids as a stepping stone to full electrification, but there is rapidly growing enthusiasm for EVs.

“We’re supporting the electrification process with chargers installed at our offices and plans to increase them at our stores. Additionally, we have new reimbursement measures in place that make it as easy as possible to reclaim for home charging costs, something that is essential in our view.

“Our objective has been to make choosing an electrified car as easy as possible for employees, and that very much seems to be working.”

Karl added that the electric van trials had also produced positive results, although he pointed out that using electric light commercial vehicles did need greater consideration for AkzoNobel because their payloads tend to be heavy and that has a direct impact on range. 

“Despite this, our experience so far has been relatively successful. We will be looking to add electric vans into lower stress roles in the short-medium term, before looking to full electrification of the fleet towards the end of the decade. As with the car fleet, we believe it is best to make this a gradual process in order to minimise any operational impact. With all of these changes, it’s already been possible to reduce our car fleet’s CO2 emissions by 47% and we expect that reduction will continue over the coming months.”

Working with Arval UK had been a key part of making these fleet changes effective, Karl added: “Arval has been our fleet provider for many years, and we see them as trusted advisors and an extension of our business. We now feel in a positive place to face the next few years and I am sure will see continued growth in the electrified vehicle choices from our drivers.”

AkzoNobel is a multinational business that creates decorative paints and performance coatings for industrial and retail customers worldwide, owning brands including Dulux, Cuprinol, Sadolin and Polyfilla. In the UK, its fleets is managed from Altrincham, Greater Manchester. Arval UK and its global partner, Element, provide fleet services to the company in 34 countries, managing almost 4,000 vehicles in total. 

To find out more about trialling electric vans on your fleet as AkzoNobel has done, visit Arval Flex-EV.

*The CO2 reduction figure quoted is based on the average CO2 output of 398 cars on fleet from Feb 21 to March 23 when CO2 started at 133g/km and reduced to 97g/km. The figure also includes 127 cars on order which have an average of 30g/km and have been matched with their replacement vehicles to provide an overall reduction in CO2 emissions when the vehicles are delivered of 63g/km, resulting in an average of 70g/km across the car fleet. A 47% reduction of the car fleet average CO2 emissions, once the vehicles are delivered.

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